Backlinks have become one of the hottest topics of discussions among website owners. People have been busy discussing about the strategies that can be best utilized for building maximum backlinks for their websites. One such strategy that has been embraced by individuals and enterprises is guest blogging. Writing guest posts for gathering backlinks has become a popular SEO trend among individuals and corporations which are looking ahead to build a unique niche in the web world.
To make the most of your guest blogging activities, make sure you follow guest posting etiquette, and avoid the pitfalls. In this post, you'll get to know about 5 most common pitfalls you need to avoid when guest blogging.
Guest Blogging Pitfall No.1: Missing out strict content guidelines
Each time you think about submitting your content to a guest blogging site, make sure to check out crucial details such as post length that is accepted by the site, the tone, grammar etc. that the content needs to have and so on. Hence, it is crucial for you to read all the content-related guidelines in full. Make it a point to surf across a few of the recent blog posts published on the site. Doing this will help you get a feel of the preferred style, tone etc. Under a situation wherein after submitting the post, the website admin offers you critiques, take them positively. Its just that the admin wants to make your post a perfect fit for his/her site. So, take any criticism positively and do the required modifications to the write-up.
Guest Blogging Pitfall No.2: Neglecting link policies
Since guest blogging expects you to share your content with a new audience, you need to learn the art of including a link back to your site. While most of the blogging sites allow you to include at least one link, it is absolutely essential to get a clear idea about it before agreeing to contribute. Make it a point to go through the linking policies listed within the guest blogging guidelines. Don't hesitate to negotiate for a better link. The blogging website's admin will offer you the best possible ideas on including a backlink within your submitted content. Pay heed to these ideas and be willing to settle in some areas.
Guest Blogging Pitfall No.3: Missing out on including in-depth information
While surfing all the previously published posts on the blog, you may realize that they contain a lot of detailed information. Well, this is an area where bloggers tend to fail in. The site you're planning to submit your content to expects you to be specific. The site admin wants a post that is full of information that can turn useful for the targeted readers. Hence, it is recommended to do your best to provide specific, detailed and accurate details fetched from 100% reliable resources.
Guest Blogging Pitfall No.4: Loosing your cool when it comes to waiting for the editor's response
While editors can be real difficult to reach quite a number of times, as a blogger you need to maintain your cool and wait for their feedback on your content. Avoid a lot of email pitches as it may tend to frustrate the editor and he/she may choose to negate the chances of publishing your blog on his/her website. Since editors have a lot of day jobs during the work week, it is better to respect their schedule and give them time to respond. Meanwhile, you can continue pitching innovative ideas to other blogging websites which accept guest posts.
Getting back to receiving response for your guest post, if you don't hear from the site admin within a week, don't hesitate in sending a follow up message. Still, if you fail to hear from the admin, move on and keep your hunt on for the sites which have more responsive editors. I can assure you, eventually you'll find editors who are willing to accept your content and publish it without keeping you waiting for days, weeks and even months.
Guest Blogging Pitfall No.5: Ignoring blog formatting guidelines
Since each blog has its own set of formatting guidelines, it is recommended to check the format of each site prior to submitting your write-up. While some of the guest blogging sites may ask you to send your finished work in the form of a Word document, others may provide you a whole list of requirements. It is beneficial to pay close attention to all the formatting concerns of the site as this would grow the chances for your content to get published over the site of your choice.
Now that you're well familiar with all the common guest blogging pitfalls, its time to pull up your socks and avoid them to the maximum. Make sure to be personal and professional in your guest blogging approach and you'll definitely be able to leverage the full potential of your guest blogging activities.
Please drop in your views/opinions on the above post. Also, if you know of a guest blogging pitfall that's worth sharing with the readers, do pen it down using the comments box provided right under this post.
About the author
Claudia Jhonson is a blogger cum Magento developer. Since 5 years, she's been involved into writing brilliant stuff on web blogging, web design and development. Currently, she's working with Magentax, a Custom Magento Development Company. And had a curiosity to share things via social platforms.